Make your own free website on Tripod.com

Writing Good Surveys

If you can afford it, hire a professional consultant.  Writing good surveys or questionnaires is harder than it looks.  If you can't hire a professional consultant, do keep at least the following points in mind:
 
1.  Write questions that all of your respondents will understand.
  • Be specific
  • Bad: "What do you think of this product?"
  • Better: "How fresh does this bagel seem to you?"
  • Use simple language (think of who your respondents are)
  • Bad: "How inelastic does this bagel seem to you?
  • Better: "How firm does this bagel seem to you?"
  • All else being equal, shorter questions are better than longer questions
  • Shorter questions require less cognitive work to understand
2.  Avoid leading questions/bias.
  • Don't assume too much.
  • Bad: "Why do you think everyone hates Microsoft products?"
  • Better: "What are some of the things you don't like about Microsoft Word?"
  • Don't leave hints about what your opinion is.
  • Bad: "Which of the following facts do you consider most important when you think about why John Kerry would be a better president than Dubya?"
  • Better: "Who do you think would make a better president, Kerry or Bush?  Why?"
3.  Watch out for double-barreled questions.
  • What does "double-barreled" mean?
  • Bad: "Do you agree or disagree with President Bush's decisions to send troops to Afghanistan and Iraq?"
  • What could you do to fix this question?
  • Bad: "How often do your children tell you that they love and appreciate you?"
  • What could you do to fix this question?
4.  Give clear alternatives.
  • Bad: "Does it seem likely to you that Hillary Clinton will run for president in 2008?"
  • Better: "Does it seem likely or unlikely to you that Hillary Clinton will run for president in 2008?"
  • Bad: "Does it seem possible to you that an American astronaut never really landed on the moon?"
  • Better: "Does it seem possible to you or impossible to you than an American astronaut never really landed on the moon?"
5  Make sure your response options make sense.
  • Bad: "Which of the following best describes your annual income?"
            $0 - $10,000
            $10,000 - $20,000
            $20,000 - $30,000
            $40,000 or more
  • How is someone who makes $20,000/yr supposed to respond? How would you correct this?


This page is hosted at the Manyitems Survey Portal.  Some of the other pages you may want to look at on this site include the survey questions page, the guide to online psychology experiments, and the data transformations page.

Then, there's the rest of it:

MormonThink.com: An objective look at Mormons / Mormonism / the LDS Church
MormonThink translated in Other Languages
MormonThink Donations
Translation of the Book of Mormon
Book of Mormon Difficulties, Contradictions and Explanations
The Lost 116 Pages of the Book of Mormon
Could Joseph Smith have written the Book of Mormon?
The Witnesses to the Book of Mormon
Early American Influences on the Book of Mormon
Book of Mormon Studies
Moroni's Visitation to Joseph Smith
Joseph Smith's First Vision
The Book of Abraham Issues - Translation Problems
Joseph Smith's Kinderhook Plates
Joseph Smith Translation of the Bible
Zelph, ancient Mormon Warrior
Did Joseph Smith see Nephi or Moroni?
Joseph Smith Running with the gold plates
Mormon Polygamy - Polyandry - Underage Brides
Blacks and the Mormon Priesthood
Mormon Prophets after Joseph Smith
Joseph Smith's Greek Psalter Translation
The Church of Jesus Christ of Latter Day Saints: Origins of the name
Mormon Priesthood Restoration
Oliver Cowdery's Rod of Aaron
Conflicts with Science and Mormonism
Tithing in the LDS Church
Mormon Temple
LDS Honesty: Lying for the Lord
Word of Wisdom
Doctrine & Covenants
Mormon Testimony & Spiritual Witnesses
Responses to Current Church Issues
About MormonThink.com
Who are the MormonThink Authors?
MormonThink: Conclusions
Mormon Personal Stories
Mormon Podcasts
Mormon Books
Mormon Youtube Videos
Mormon DVDs
MormonThink: Links & Resources
MormonThink responds to FAIR
Responses to Gospel Topic Essays On LDS.org
Race and the Priesthood - Response to LDS.org
Plural Marriage - Response to LDS.org
The First Vision - Response to LDS.org
Book of Mormon Translation - Response to LDS.org
Book of Mormon and DNA Studies - Response to LDS.org
Translation and Historicity of the Book of Abraham - Response to LDS.org
Becoming Like God - Response to LDS.org
Peace & Violence among 19th-Century Latter-day Saints - Response to LDS.org
Are Mormons Christian? - Response to LDS.org
What's New?
Mormonism in the News
MormonThink - Contact Us
MormonThink: Site Map
FAIR vs MormonThink: Urim & Thummim
Coincidences in the context of Mormonism
Letter to Syracuse on Hill Cumorah
LDS Church Historical Problems Outline
http://www.mormonthink.com/Book_of_Mormon_Problems.pdf
Grant Palmer, Mormon Author HomePage
Notes on the Golden Pot
Sidney Rigdon and the Book of Mormon
Statements of Book of Mormon Witnesses
Defense of David Whitmer
Book of Mormon Witnesses Revisited
Spalding Authorship
Book of Mormon Parallels
Book of Mormon Geography
Book of Mormon Maps
The Revised Book of Mormon
Seer and Translator
Doctrinal Parallels
Book of Mormon Authorship
Indian Origins and the Book of Mormon
FARMS Recent Defenses of the Book of Mormon
Book of Mormon Manuscript
Finding the Bible in the Book of Mormon
Joseph Smith's Visions
Manuscript Story
Matilda Spalding
Another Spalding Fragment
Solomon Spalding and Revisionist History
Spalding Authorship Page
Quakers and Mormons
Alma 42 and the Atonemen
Spalding Notes
The Spalding Enigma book review
Joseph Smith and the Origin of the Book of Mormon
http://www.mormonthink.com/Lanny_Bell_article.pdf
Sexual allegations against Joseph Smith
http://www.mormonthink.com/Polygamy_Full.pdf
What is a Proper Mormon Tithe?
Kay Burningham Home Page
Mitt Romney, Mormon
Love and the LDS Temple Ceremony
Dave's Home Page
More Memories of Mormon Temple Experiences
Tom Phillips Home Page
Testimony: an RLDS (Community of Christ) member
Scott's Home Page
LDS UK Fraud Case
Religious Quotes
Mormon Testimony: It Started with Science
Park Romney Home Page
MormonThink Editor Resignation
Avery Wright
Will Bagley, Mormon Historian Home Page
Darron Smith Home Page
Steve Bloor's Home Page
FAIR"S 2009 Annual Conference
Jesus' Judgment of Humility
http://www.mormonthink.com/70-71_Palmer_BornAgainSaint.pdf
Joseph Smith's visions by Grant Palmer
Religious Feeling and Truth
Timeline of Events for Grant Palmer
Grant Palmer radio interview transcript
What is Anti-Mormon?
Spalding Authorship page 2
Spalding Authorship Page
At the Head of His Army
Among the People: More Textual Parallels
Defending Their Rights
Unique Textual Parallels
textual parallels
http://www.mormonthink.com/Ex_mo_talk_lamborn_small.ppt
http://www.mormonthink.com/Mind_Control_small.ppt
http://www.mormonthink.com/Blind%20obedience%20and%20Mitt%20Romney.pdf
http://www.mormonthink.com/Bagley1Nov2012Romney.pdf
MormonThink.com: An objective look at Mormons / Mormonism / the LDS Church
Mitt Romney's Faith
A History of LDS Politics
http://www.mormonthink.com/tom-phillips-2nd-anointing-transcript.pdf
Swedish Rescue
Too Good to Be True
http://www.mormonthink.com/BagleyViolentEncountersInterview.pdf
http://www.mormonthink.com/BagleyTurnerYoungDidIt.pdf
http://www.mormonthink.com/MMMorphans.pdf
Mia Love by Darron Smith
Spalding Authorship
Unique textual Parallels
Unique Textual Parallels from the Oberlin Spalding Manuscript and the Book of Mormon
Unique Textual Parallels from the Oberlin Spalding Manuscript and the Book of Mormon
Unique Textual Parallels from the Oberlin Spalding Manuscript and the Book of Mormon
    
QUOTES/ 120 pages
http://www.mormonthink.com/QUOTES/mormonquotes.htm
Mormon quotes on angels
Mormon quotes about abortion.
Mormon quotes about Adam God theory
Mormon quotes on blacks
Mormon quotes on apostates
Mormon quotes on archaeology
Mormon quotes on arrogance
Mormon quotes on baptism
Mormon quotes on Baptism for the Dead
Mormon Quotes on B.H. Roberts
Mormon Quotes on Birth Control
Mormon Quotes on the Birth of Jesus
Mormon Quotes on Whites marrying Blacks
Mormon Quotes on Blood Atonement
Mormon Quotes on Blood Transfusions
Book of Abraham Quotes
Mormon Quotes on the Book of Commandments
Mormon Quotes on finding the Book of Mormon
Mormon Quotes on Book of Mormon animals
Mormon Quotes on Book of Mormon Crops
Mormon Quotes on Book of Mormon Culture
Book of Mormon Metallurgy
Brigham Young as Dictator
Mormon Quotes on BYU
Mormon Quotes on Christianity
Mormon Quotes on Church History
Mormon Quotes on Church Welfare
Mormon Quotes on the Civil War
Mormon Quotes on communications
Mormon Quotes on Communism
Mormon Quotes on Concubines
Mormon Quotes on Continuing Revelation
Mormon Quotes on conversion
Mormon Quotes on being a Corporation
Mormon Quotes on the Cost of the Book of Mormon
Mormon Quotes on the Council of Fifty
Mormon Quotes on the Danites
Mormon Quotes on Democracy
Mormon Quotes on Depression
Mormon Quotes on Divorce
Mormon Quotes on DNA
Mormon Quotes on the earth
Mormon Quotes on Emma Smith
Mormon Quotes on North America being an Empty Continent
Mormon Quotes on the Endowment
Mormon Quotes on Entertainment
Mormon Quotes on the ERA
Mormon Quotes on Eternal Procreation
http://www.mormonthink.com/QUOTES/evolution.htm
Mormon Quotes on Ezra Taft Benson
Mormon Quotes on the First Vision
MormonQuotes on Fundamentalism
Mormon Quotes on the Garden of Eden
Mormon Quotes on temple garments
Mormon Quotes og George P. Lee
Mormon Quotes on Gold
Mormon Quotes on Geovernment Agencies and the LDS Church
Mormon Quotes on Heavenly Mother
Mormon Quotes on Hill Cumorah
Mormon Quotes on Hiram Page
http://www.mormonthink.com/QUOTES/hofmann.htm
Mormon Quotes on Homosexuality
Mormon Quotes on the Infallibility of Prophets
Mormon Quotes on Intellectualism
Mormon Quotes on the Jews
Mormon Quotes on Joseph Smith's Character
Mormon Quotes on Joseph Smith's trial of 1826
Mormon Quotes on Joseph Smith's Plural Wives
Mormon Quotes on Joseph Smith's Successor
Joseph Smith's Inspired Bible Translation
Mormon Quotes on the Kinderhook Plates
LDS Quotes on the Kirtland Bank
Mormon Quotes on the Kirtland Temple Visitation
Mormon Quotes on the Last Days
Mormon Quotes on Priesthood Lineage
Mormon Quotes on the Lost Ten tribes
Mormon Quotes on Magic
Mormon Quotes on Manuscript Found
Mormon Quotes on Masonry
Mormon Quotes on Masturbation
Mormon Quotes on the Methodist Church
Mormon Quotes on Mexican Intermarriage
Mormon Quotes on miscellaneous subjects
Mormon Quotes on Missionaries
Mormon Quotes on Missouri
Mormon Quotes on the Moon and Sun
Mormon Quotes on the Mountain Meadows Massacre
Mormon Quotes on Native Americans
Mormon Quotes on the Nature of God
Mormon Quotes on the Nauvoo Expositor
Mormon Quotes on Nazi Germany
LDS Quotes on Paid Clergy
Mormon Quotes on Paul H. Dunn
Mormon Quotes on Planets
Mormon Quotes on Plurality of Gods
LDS Quotes on Politics
Mormon Quotes on Polygamy
Mormon Quotes on Priesthood Restoration
Mormon Quotes on Public Relations
Mormon Quotes on Revival
Mormon Quotes on Salvation
Mormon Quotes on Science
Mormon Quotes on Quorum of Seventy
Mormon Quotes on Sex Education
Mormon Quotes on Sexuality
Mormon Quotes on Speaking in Tongues
Mormon Quotes on Superiority
Mormon Quotes on Temples
Mormon Quotes on Temple Marriage Ceremony
Mormon Quotes on Temple Oaths
Mormon Quotes on Temple Recommend
Mormon Quotes on Unfulfilled Prophecies
Mormon Quotes on the United States vs. the Mormons
Mormon Quotes on Vengeance
Mormon Quotes on Virtue
Mormon Quotes on the White Horse prophecy
Mormon Quotes on Witch Hazel/Divining Rods
Mormon Quotes on Women
Mormon Quotes on the Word of Wisdom
    
backup/ 18 pages
Book of Mormon in Mesoamerica Horses
The Los Lunas inscription
themormondelusion.com - Articles
http://www.mormonthink.com/backup/coe.pdf
Linguistic Problems in Mormonism
http://www.mormonthink.com/backup/Cumorah-JFeS-DofS3.pdf
http://www.mormonthink.com/backup/detroitmanuscriptstudy.pdf
Is the Book of Mormon Historical?
Uncle Dale's Old Mormon Articles: Pennsylvania, 1850-1899
http://www.mormonthink.com/backup/sabellianism.pdf
http://www.mormonthink.com/backup/boadialogue.pdf
Mormons in Transition - The Use of Egyptian Magical Papyri to Authenticate the Book of Abraham Part 1
Mormons in Transition - The Use of Egyptian Magical Papyri to Authenticate the Book of Abraham Part 2
The Deseret News - Google News Archive Search
http://www.mormonthink.com/backup/delbert_stapley.pdf
Mormon Visions and Joseph Smith Holy Ghost
Issue 120 - Salt Lake City Messenger
http://www.mormonthink.com/backup/transfiguration.pdf
         
edward_ashment_part1_files/ 1 pages
AddThis utility frame
         
edward_ashment_part2_files/ 1 pages
AddThis utility frame
         
horses_files/ 1 pages
Menu Sidebar
    
files/ 52 pages
http://www.mormonthink.com/files/sunstone.pdf
http://www.mormonthink.com/files/emma-interview-1879.pdf
http://www.mormonthink.com/files/flaming%20sword%20a%20sign%20from%20heaven.pdf
http://www.mormonthink.com/files/RobertBushmanFirstVisionOutofBody.pdf
http://www.mormonthink.com/files/eight-contemporary-accounts-1st-vision-improvement-era-1974.pdf
http://www.mormonthink.com/files/The%20Book%20of%20Abraham%20Criticisms%20Defenses%20and%20Implications.pdf
http://www.mormonthink.com/files/lying-for-lord-ken-clark.pdf
http://www.mormonthink.com/files/Grant_Palmer_AMA.pdf
http://www.mormonthink.com/files/Timeline4.doc
http://www.mormonthink.com/files/tom-phillips-second-anointing.pdf
http://www.mormonthink.com/files/phillips-holland.pdf
http://www.mormonthink.com/files/Shooting-The-Messenger-Ken-Clark-CES-former-member.pdf
http://www.mormonthink.com/files/fraud-case-Phillips-Press-Release-2014-3-20.pdf
http://www.mormonthink.com/files/fraud-case-2014-03-14-live-blogging.pdf
http://www.mormonthink.com/files/fraud-drew-marshall-radio-show-transcript.pdf
http://www.mormonthink.com/files/Style%20A%20-%201%20card%20per%20page%20color%20with%20blue%20background%20and%20QR%20code.pdf
http://www.mormonthink.com/files/Style%20A%20-%201%20card%20per%20page%20color%20with%20blue%20background.pdf
http://www.mormonthink.com/files/Style%20A%20-%2010%20cards%20per%20page%20color%20with%20blue%20background%20and%20QR%20code.pdf
http://www.mormonthink.com/files/Style%20A%20-%2010%20cards%20per%20page%20color%20with%20blue%20background.pdf
http://www.mormonthink.com/files/Style%20A%20-%20for%20Vistaprint.com%20in%20300%20dpi%20with%200.12%20inch%20bleed.PDF
http://www.mormonthink.com/files/Style%20B%20-%201%20card%20per%20page%20with%20white%20background%20and%20QR%20code.PDF
http://www.mormonthink.com/files/Style%20B%20-%201%20card%20per%20page%20with%20white%20background.PDF
http://www.mormonthink.com/files/Style%20B%20-%2010%20cards%20per%20page%20with%20white%20background%20and%20QR%20code.PDF
http://www.mormonthink.com/files/Style%20B%20-%2010%20cards%20per%20page%20with%20white%20background.PDF
http://www.mormonthink.com/files/Style%20B%20-%20for%20Gotprint.net%20in%20350%20dpi%20with%200.1%20inch%20bleed%20and%20QR%20code.PDF
http://www.mormonthink.com/files/Style%20B%20-%20for%20Gotprint.net%20in%20350%20dpi%20with%200.1%20inch%20bleed.PDF
http://www.mormonthink.com/files/Style%20B%20-%20for%20Vistaprint.com%20in%20300%20dpi%20with%200.12%20inch%20bleed%20and%20QR%20code.PDF
http://www.mormonthink.com/files/Style%20B%20-%20for%20Vistaprint.com%20in%20300%20dpi%20with%200.12%20inch%20bleed.PDF
http://www.mormonthink.com/files/Style%20C%20-%201%20card%20per%20page%20with%20white%20background%20and%20QR%20code.PDF
http://www.mormonthink.com/files/Style%20C%20-%201%20card%20per%20page%20with%20white%20background.PDF
http://www.mormonthink.com/files/Style%20C%20-%2010%20cards%20per%20page%20with%20white%20background%20and%20QR%20code.PDF
http://www.mormonthink.com/files/Style%20C%20-%2010%20cards%20per%20page%20with%20white%20background.PDF
http://www.mormonthink.com/files/Style%20C%20-%20for%20Gotprint.net%20in%20350%20dpi%20with%200.1%20inch%20bleed%20and%20QR%20code.PDF
http://www.mormonthink.com/files/Style%20C%20-%20for%20Gotprint.net%20in%20350%20dpi%20with%200.1%20inch%20bleed.PDF
http://www.mormonthink.com/files/Style%20C%20-%20for%20Vistaprint.com%20in%20300%20dpi%20with%200.12%20inch%20bleed%20and%20QR%20code.PDF
http://www.mormonthink.com/files/Style%20C%20-%20for%20Vistaprint.com%20in%20300%20dpi%20with%200.12%20inch%20bleed.PDF
http://www.mormonthink.com/files/Style%20D%20-%201%20card%20per%20page%20B&W.PDF
http://www.mormonthink.com/files/Style%20D%20-%201%20card%20per%20page%20with%20QR%20code%20B&W.PDF
http://www.mormonthink.com/files/Style%20D%20-%2010%20cards%20per%20page%20B&W.PDF
http://www.mormonthink.com/files/Style%20D%20-%2010%20cards%20per%20page%20with%20QR%20code%20B&W.PDF
http://www.mormonthink.com/files/Style%20D%20-%20for%20Gotprint.net%20in%20350%20dpi%20with%200.1%20inch%20bleed%20and%20QR%20code.PDF
http://www.mormonthink.com/files/Style%20D%20-%20for%20Gotprint.net%20in%20350%20dpi%20with%200.1%20inch%20bleed.PDF
http://www.mormonthink.com/files/Style%20D%20-%20for%20Vistaprint.com%20in%20300%20dpi%20with%200.12%20inch%20bleed%20and%20QR%20code.PDF
http://www.mormonthink.com/files/Style%20D%20-%20for%20Vistaprint.com%20in%20300%20dpi%20with%200.12%20inch%20bleed.PDF
http://www.mormonthink.com/files/QRcodesMT.pdf
http://www.mormonthink.com/files/HeberUT-SacMtgTalkOnTestimonyPreserving.pdf
http://www.mormonthink.com/files/swedish-transcript.pdf
http://www.mormonthink.com/files/fraud-phillips-iot-transcript-1.pdf
http://www.mormonthink.com/files/fraud-phillips-iot-transcript-2.pdf
    
glossary/ 89 pages
Glossary and More Topics
Apologist
Scrying
Michael Coe, non-Mormon Archeologist
Richard Bushman AMA
Bigfoot
Visit to Cuba
Second Anointing
Order of Enoch
Kirtland Temple Dedication
Ad Hominem
Council of Fifty
Aaronic Priesthood
Abraham Lincoln
Adam-ondi-ahman
Adolf Hitler and the Mormon Church
Apostasy in the LDS Church
Articles of Faith
Atonement of Jesus Christ
Battlestar Galactica
Baptism for the dead
Bear Lake Monster
Birth Control
Mormon Bishop
Brigham Young, LDS Prophet
Celestial Kingdom
Changes in LDS scriptures - 2013
Church Handbook of Instructions
Is Mormonism a Cult?
Crucible of Doubt
Crucible of Doubt - Part 2
Danites
Dream Mine
Mormon Elders
Elias and Elijah appearing a the temple
Mormon Externmination Order
Faith
Family Home Evening
Forgiveness
Gambling
Temple Garments
Mormon Genealogy
Heavenly Mother
Homosexuality in the LDS Church
Hosanna Shout
Adam-ondi-Ahman
Kirtland Anti-Banking Institution
Kolob
Magic
Melchizedek Priesthood
Mormon Missionary Work
MormonThink Billboard
MormonThink Pass-It-On Cards
Mountain Meadows Massacre
Nauvoo Expositor
One Mighty Among Them
Orson Pratt
Patriarchal Blessings
Plan of Salvation
Playing Cards
Prayer in the Mormon Church
Relief Society
Sacrament talk on church problems
Salvation
Satan
School of the Prophets
School of the Prophets - Sweden
Seagull Miracle
Shakespeare in the Book of Mormon
Sidney Rigdon
Spirit
Adam-ondi-Ahman
Swedish Rescue
Symonds Ryder
CTelestial Kingdom
CTerrestrial Kingdom
Thomas B. Marsh
Three Nephites
Transfiguration of Brigham Young
Tulum
White Horse Prophecy
Whistlers
World's Fair of 1893
Zion
Zion's Camp
Missionary practices before 1978
Glossary and More Topics
Tom Phillips Transcript
http://www.mormonthink.com/glossary/BagleyViolentEncountersInterview.pdf
    
personalstories/ 9 pages
Jeremy Runnells
Leaving Mormonism by Brian Staley
Lyndon Lamborn Home Page
Ken Clark, Former Mormon Educator Home Page
Hans Mattson Home Page
http://www.mormonthink.com/personalstories/Letter-to-a-CES-Director.pdf
Mormon Testimony: My search for Truth
Lyndon Lamborn letter to his Stake President
An Ode to Dire Straits
    
responses/ 1 pages
First Presidency Official Statement - June 28, 2014

MormonBandwagon.com is a helpful site for understanding key reasons that thousands of people leave the LDS Church every year. CESLetter.com is an excellent site for understanding the plethora of problems with LDS Doctrine. You can study Mormon doctrine issues for yourself and draw your own conclusions.

These LDS-themed pages are also recommended: